Going Green for the Holidays

Do people want to give or receive eco-friendly gifts? What factors make a company seem environmentally friendly to consumers? We asked over 1,000 people from around the world these questions and more.

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What Does Your Subscription Stack Look Like? [Study]

When it comes to interests, hobbies, and even certain necessities, how do different age groups make use of the fruits of the digital age? More particularly, how do subscription patterns to services like Netflix, Spotify, or UberEats vary across generations? We surveyed 1,030 respondents, ranging from baby boomers to Gen Zers, in order to shed some light on this question.

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The Gifted Few Gifters: America’s Gifting Habits and Expectations Explained

Gift-giving is an interesting combination of science and art. You have to consider hard facts like price, location, and timing, while also intuiting the wants of the person and the occasion. Often, this can come with a certain amount of anxiety, budget-stretching, or mistakes. To get to the bottom of how it’s done from a data-backed perspective, we spoke to 1,010 people in the U.S. about how they manage the gift-giving process.

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